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Ulaştırma ve Lojistik Kongreleri

alphanumeric journal

The Journal of Operations Research, Statistics, Econometrics and Management Information Systems

Process Capability and Price Evaluation Chart For A Pharmaceutical Company


Sündüz Dağ, Ph.D.

Nihan Kabadayı, Ph.D.


Abstract

Supplier selection is a critical decision process in a company. Since, gaining a competitive advantage is a great challenge in today’s economy; firms need a well-managed supply chain to compete in these circumstances. Supply chain is an integrated system in which individual companies perform interdependent activities. Therefore, the success of a supply chain is highly dependent on establishing a longer-term working relationship among members of the supply chain community. Supplier selection process is a multi-criteria problem which includes different attributes such as quality, delivery, price, supply variety, distance etc. In our study, we consider two major criteria price and quality together with using incapability index Cpp and price advantage chart in order to evaluate supplier performance. In this paper a case study of the pharmaceutical industry is illustrated. The results obtained in this study show that capability and price advantage chart is useful to the practitioners in choosing the best supplier.

Keywords: Capability and Price Advantage Chart, Incapability Index, Quality, Supplier Selection

Jel Classification: M10, M11, M19

Bir İlaç Firması İçin Süreç Yetenek Analizi ve Fiyat Değerlendirme Grafiği


Öz

Tedarikçi seçimi, firmalardaki kritik karar verme süreçlerinden biridir. Günümüzün ekonomik şartlarında rekabet avantajı elde etmek firmalar için oldukça zorlu bir süreç olduğundan, firmaların bu şartlarda başarılı olabilmeleri için iyi yönetilmiş bir tedarik zincirine ihtiyaçları vardır. Tedarik zinciri, içerisinde birden fazla bağımsız firmanın birbirinden bağımsız birçok aktiviteyi gerçekleştirdiği bütünleşik bir yapıdır. Bu nedenle, bir tedarik zincirinin başarılı bir şekilde yönetilmesi tedarik zincirini oluşturan firmalar arasında uzun süreli ve başarılı bir ilişki kurulması ile doğrudan ilişkilidir. Tedarikçi seçim süreci kalite, teslimat, fiyat, ürün çeşitliliği, uzaklık vb. birbirinden farklı birçok kriteri içeren çok kriterli bir karar verme problemidir. Bu çalışmada, tedarikçi performanslarını değerlendirmek için, süreç yetenek indeksi Cpp ve fiyat avantaj grafiği kullanılarak en temel iki kriter olan fiyat ve kalite kriterleri ele alınmıştır. Çalışmanın uygulama bölümünde geliştirilmiş olan model bir ilaç firmasının tedarikçi seçim sürecinde uygulanmıştır. Uygulamada elde edilen sonuçlar göstermiştir ki, süreç yetenek analizi ve fiyat değerlendirme grafiği karar vericiler tarafından tedarikçi seçim süreçlerinde kullanılabilecek basit ve etkili bir araçtır.

Anahtar Kelimeler: Kalite, Süreç Yetenek Analizi ve Fiyat Avantaj Grafiği, Süreç Yetenek İndeksi, Tedarikçi Seçimi


Cite this article

Dağ, S., Kabadayı, N. (2015). Process Capability and Price Evaluation Chart For A Pharmaceutical Company. Alphanumeric Journal, 3(1), 51-58. http://dx.doi.org/10.17093/aj.2015.3.1.5000114455

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Volume 3, Issue 1, 2015

2015.03.01.OR.04

alphanumeric journal

Volume 3, Issue 1, 2015

Pages 51-58

Received: April 24, 2015

Accepted: June 29, 2015

Published: June 30, 2015

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2015 Dağ, S., Kabadayı, N.

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