• ISSN: 2148-2225 (online)

Ulaştırma ve Lojistik Kongreleri

alphanumeric journal

The Journal of Operations Research, Statistics, Econometrics and Management Information Systems

A Hybrid Multi-Criteria Decision Making Approach for New Destination Selection in Aviation Industry


Tuncay Özcan, Ph.D.


Abstract

New destination selection is one of the most important decision making process for airline companies. In this study, a multi-criteria decision making approach for the new destination selection problem is proposed by integrating fuzzy analytical hierarchy process and grey relational analysis methodologies. Fuzzy analytical hierarchy process is used to determine the weight of each criteria and grey relational analysis is used to rank the performance of the alternative destinations in the proposed approach. The effectiveness and applicability of the proposed approach is illustrated with a case study with data taken from an airline company in Turkey.

Keywords: Aviation Industry, Destination Selection, Fuzzy Analytical Hierarchy Process, Grey Relational Analysis

Jel Classification: C44

Havacılık Endüstrisinde Yeni Destinasyon Seçimi İçin Hibrit Bir Çok Kriterli Karar Verme Yaklaşımı


Öz

Yeni destinasyon seçimi, havayolu şirketleri için en önemli karar verme süreçlerinden biridir. Bu çalışmada; bulanık analitik hiyerarşi prosesi ve gri ilişki analizi metodolojileri bütünleştirilerek yeni destinasyon seçimi problemi için bir çok kriterli karar verme yaklaşımı önerilmiştir. Önerilen yaklaşımda, herbir kriterin ağırlığını belirlemede bulanık analitik hiyerarşi prosesi ve alternatif destinasyonların performansını sıralamada gri ilişki analizi kullanılmıştır. Önerilen yaklaşımın etkinliği ve uygulanabilirliği Türkiye’deki bir havayolu şirketinden alınan verilerle gerçekleştirilen bir vaka çalışması ile sunulmuştur.

Anahtar Kelimeler: Bulanık Analitik Hiyerarşi Prosesi, Destinasyon Seçimi, Gri İlişkisel Analiz, Havacılık Endüstrisi


Cite this article

Özcan, T. (2018). Havacılık Endüstrisinde Yeni Destinasyon Seçimi İçin Hibrit Bir Çok Kriterli Karar Verme Yaklaşımı. Alphanumeric Journal, 6(1), 1-12. http://dx.doi.org/10.17093/alphanumeric.369758

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Volume 6, Issue 1, 2018

2018.06.01.OR.01

alphanumeric journal

Volume 6, Issue 1, 2018

Pages 1-12

Received: Oct. 11, 2017

Accepted: Dec. 25, 2017

Published: Jan. 1, 2018

Full Text [584.6 KB]

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2018 Özcan, T.

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